Digital Skills
Video/Text

On Page Seo

10 Lessons

About This Course

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Course Structure

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Install Analytics, Search Console and Google Site Map

Understanding How People Navigate Your Website and How Long They Spend On A Particular Page Is Critical To Long Term Success. As is Allowing Google To Crawl Your Site Effectively. We Set Up The Foundation For Both Of These Things In This Lesson

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Site Structure

 

 

 

 

 

 

 

 

 

 

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Keyword Research

In this lesson we learn;

How to choose your website category keywords

How to choose your keywords related to those categories and not waste your time trying to rank for keywords which don't get traffic

We reveal the optimum monthly search volume combined with keyword difficulty you should target in order to rank a new website 

We discuss the importance of user intent in keywords and the words people use when they are ready to buy

We discuss how this lesson sets up and leads into our content plan and how our whole digital approach creates a market-leading website and generates free traffic from Google

 

 

 

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Content Plan And Competitor Analysis For Each Webpage

Here you'll learn exactly how to outrank your competitor's articles along with which content to focus on and how to find good titles, all in under 15 minutes

Repeat this for each page of your educational content to dominate your industry in the most efficient way 

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On Page Essentials

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Telling Google Your Blog Post is Your Best Content

Highlight your blog post as a key piece of your website and tell Google to pay closer attention to it

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Automated Social Posting of Blog Posts-Free

Here is a free method of automated re-posting of your articles to social media on 2 platforms. 

There is a better, paid option discussed elsewhere but if you're just starting out, this option is absolutely fine to begin

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